November 2009
Director of Southern Health’s MonashHeart
Professor Ian Meredith at the Heart Foundation Warning Signs campaign
launch.
Monash heart of campaign
Under the banner Will you
recognise your heart attack?, the Warning Signs initiative aims to save lives
by helping Victorians recognise the warning signs of heart attack and the
importance of calling Triple Zero (000)—fast!
The campaign includes a
multi-layered advertising campaign including television commercials as well as
radio and print advertising.
A website—www.heartattackfacts.org.au—has
clearly-defined warning signs of heart attack and action prompts.
‘It was a great honour for
Southern Health to be invited by the Heart Foundation to host the launch,’
Southern Health Chief Executive Shelly Park said.
‘We are no strangers to working
together, recently helping develop the 2009 Heart Foundation Evidence Based
Guidelines for Assessing Absolute Cardiovascular Risk.
‘As Victoria’s largest public
health service, we know cardiovascular disease is one of the greatest causes of
premature death and illness in Australia.
‘We are proud to say our
cardiology service—MonashHeart—is a recognised leader in the field.
‘It is also Victoria’s largest
provider of acute cardiac services, treating more than 5,700 patients from
Melbourne’s south-east, Gippsland, interstate and overseas.’
Professor Meredith, also a
member of the Heart Foundation (Victoria) Board of Directors, said anyone
suspecting a heart attack should dial 000 right away.
‘No two heart attacks are the
same and we urge all Victorians to remember—if you think you could be
having a heart attack call Triple Zero (000) immediately.
‘The ambulance paramedics are
there to help you.
‘If you are with a person you
think could be having a heart attack, acting quickly to call Triple Zero (000)
could save the life of your loved one,’ Professor Meredith said.
The Warning Signs campaign runs in Melbourne and Geelong until December 6.
